IRT Magazine And Featured News Content

  1. Personalized Recommendations Drive Double-Digit Conversion Lift
    6/17/2016

    One-to-one customer engagement enabled by machine learning yields a 13 percent reduction in bounce rate and a 33 percent average order value improvement at Marmot.

  2. New White Paper Highlights Four Predictions For The Future of Retail
    6/24/2016

    Consumers prioritize seamless shipping, delivery and returns and are slow to adopt mobile payments.

  3. Target Adds Personalized Offers To Cartwheel Mobile App
    6/23/2016

    One-click access also helps simplify checkout for customers.

  4. In Today’s Omnichannel World, The Future Of Malls Is Uncertain
    6/22/2016

    As loans backed by malls come due, uncertain futures could doom the brick-and-mortar solution.

  5. Visa Aims To Streamline EMV Migration For Merchants
    6/20/2016

    Efforts include streamlined terminal testing/certification and increased funding for transitions.

  6. Are You A Brand, Or Are You Amazon?
    6/20/2016

    If your brand is your lifeblood and you protect it as such, jumping on the marketplace bandwagon is attempted suicide.

  7. Inside 4 Game-Changing Startups
    6/20/2016

    Plug and Play Retail’s newest batch of startups commits to the customer experience with micro segmentation, loyalty, gamified mobile ads, and more.

  8. Retail Community: Support Vulnerable Children Worldwide
    6/20/2016

    Commerce of Caring showcases how ordinary people are making extraordinary contributions to more than 400 million vulnerable children worldwide.

  9. Instilling A Genius For Innovation
    6/20/2016

    Leadership and ownership are the key components necessary to drive innovation in the retail organization.

  10. A Fresh Perspective On Associate Engagement
    6/20/2016

    The emergence of a young, diverse workforce requires innovation to ensure associates are engaged, committed, and effective.