IRT Magazine And Featured News Content

  1. Personalized Recommendations Drive Double-Digit Conversion Lift

    One-to-one customer engagement enabled by machine learning yields a 13 percent reduction in bounce rate and a 33 percent average order value improvement at Marmot.

  2. New White Paper Highlights Four Predictions For The Future of Retail

    Consumers prioritize seamless shipping, delivery and returns and are slow to adopt mobile payments.

  3. Target Adds Personalized Offers To Cartwheel Mobile App

    One-click access also helps simplify checkout for customers.

  4. In Today’s Omnichannel World, The Future Of Malls Is Uncertain

    As loans backed by malls come due, uncertain futures could doom the brick-and-mortar solution.

  5. Visa Aims To Streamline EMV Migration For Merchants

    Efforts include streamlined terminal testing/certification and increased funding for transitions.

  6. Are You A Brand, Or Are You Amazon?

    If your brand is your lifeblood and you protect it as such, jumping on the marketplace bandwagon is attempted suicide.

  7. Inside 4 Game-Changing Startups

    Plug and Play Retail’s newest batch of startups commits to the customer experience with micro segmentation, loyalty, gamified mobile ads, and more.

  8. Retail Community: Support Vulnerable Children Worldwide

    Commerce of Caring showcases how ordinary people are making extraordinary contributions to more than 400 million vulnerable children worldwide.

  9. Instilling A Genius For Innovation

    Leadership and ownership are the key components necessary to drive innovation in the retail organization.

  10. A Fresh Perspective On Associate Engagement

    The emergence of a young, diverse workforce requires innovation to ensure associates are engaged, committed, and effective.