Magazine Article | April 20, 2015

Order Fulfillment Meets Personalization

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By Erin Harris, editor-in-chief, Innovative Retail Technologies

May 2015 Integrated Solutions For Retailers

Adore Me grew its revenue more than 300% in 2014, in part from the help of its new distribution and logistics provider.

Last year, Adore Me ranked 49th in Inc. magazine’s list of the 500 fastest-growing companies, and with good reason. Headquartered in New York City, the disruptive lingerie e-commerce manufacturer and retailer offers free domestic shipping along with easy exchanges and returns. Adore Me’s customer-centric approach attracts thousands of shoppers and VIP members every month with personalized showrooms and designs. Adore Me rose from start-up to retail enterprise by growing its revenue more than 300 percent for two consecutive years in 2014. But, according to Gary Bravard, VP supply chain at Adore Me, impressive growth comes with demand challenges. Here’s how a thirdparty logistics provider helped Adore Me meet demand, scale to peak seasons, and add panache to the customer experience.