Savvy retailers know that an engaged workforce is key to driving customer satisfaction, operational performance, and ultimately, business success. In a recent examination of human capital trends, 85 percent of executives identified employee engagement as an important or very important priority for their organizations. But according to Gallup, only 26 percent of retail employees worldwide are engaged in their jobs.
As the nature of the workplace continues to evolve, retailers’ failure to meet the needs of newer generations of associates could lead to higher than expected turnover — and negatively impact the customer experience. Yet finding the right tools to engage and empower employees continues to be a challenge.
With up to five generations of employees now working side-by-side, retailers must find a way to manage the diverse needs of the workforce, maintaining engagement among each generation to drive business success. Retail managers need easy-to-use, automated, and fully integrated solutions to meet the challenges of managing multiple generations in the dynamic, evolving retail environment.